The gold rush mentality of China’s film market has overshadowed the huge potential of China’s TV market. However, with the explosion of Chinese video and streaming sites – Chinese TV could be the next mother lode. So how do you break into China's TV market?
If you are ready to jump on the Hollywood bandwagon and get your piece of the action in China - you'll need a Chinese partner. But before you buy your plane ticket, read my previous post “The Secret Formula to a Successful Co-Pro”